Public presentations and media

Media visibility

TV

Salo, (2017). Interview by Tero Valtanen on the current and future state of game industry in Finland for National broadcasting company YLE TV-news, 1.1.2017 18.00

Radio

Salo, (2017). Interview by Tero Valtanen on the current and future state of game industry in Finland for National broadcasting company YLE radio news, 1.1.2017 16.00

Salo, (2017). Suomi kaipaa rohkeita päänavauksia vientiin (Finland needs courage in international expansions). Kehittyvä Elintarvike, 3, s. 36-37, haastattelijana/interview by Pirjo Huhtakangas

Magazines (and other)

Salo, J. ja Aspara, J. (2017). Suomalaiset siirtyvät vauhdilla kännykkäpalveluihin. STT/ Maaseudun Tulevaisuus ja Etelä-Suomen sanomat, 6.1.2017.

Salo, J. (2016) “Tästä syystä autoliike soittaa vanhaa teinimusiikkia ja myyjä puhuu murretta”, Tuulilasi, pp-76-78.

Salo, J. (2013). “Kohti digitaalista markkinointia”. Värisilmä – Silmänisku.

Salo, J. (2011). ”Mobiilipalveluiden tarjonta ja käyttö kasvavat kohisten”. Etuovi.com, . Avain Asiakaslehti 1, pp.10-11.

Salo, J. (2011). “Tarjonnan kiinnostavuus ratkaisee yhteistyön”, Tampereen Logistiikka, Vol 3, pp.8-9.

Salo, J. (2010).”Kuvasto on kaupankäynnin kannustin”, Erweko asiakaslehti, Vol 2, pp. 7-9.

Salo, J. (2009): ”Web 2.0 uusii markkinointiviestinnän”.Taskut Uutiskirje 3/2009.

Public presentations

Invited keynote speeches

Salo 2017, “Social media in business” seminar for EIT digital at the Helsinki Bourse Club.

Salo 2014, Value based digital business: organizations, processes and people”at the 13th IFIP conference on digital services and information intelligence I3E, 27-30 November, Sanya, Hainan, China.

Salo 2014, “Value driven E-commerce: Perspectives on organizations, processes and people” at the 11th International Conference on e-Commerce 2014 17-19 July, Lisbon, Portugal.

Salo 2013, “Social and mobile CRM future direction” keynote at the National CRM day of Finland organized by Talentum.

Salo 2011, Easy fairs IT-fair – marketing arena – keynote “Digital Marketing trends and future”, National fair center of Finland – Messukeskus, Helsinki.

Salo 2011, “Successful commercialization”, keynote at the Sauna Seminar for SMEs.

Salo 2008, “Organizational growth through internal marketing” for Honkamajat Ltd. internal developing day.

Presentations in international conferences

Salo (2017). Online Social Shopping: The Impact of Social and Commercial Activities on User Behavior on a Social Shopping Platform. Presentation at the Baker Retailing Center conference on “Consumer Response to the Evolving Retailing Landscape” (co-sponsored with MSI and CB-SIG), at the Wharton School (Philadelphia), US, June 22-23.

Salo (2015). Mobile Game Advertising Recall in Pre- and Post-Game Experience. Presentation at the 3rd International conference on Marketing & Business Development, Bucharest, Romania, June 25-27.

Salo (2013). Brand Orientation in B2B SMEs: An Examination on the Effects on Business Growth. FGV B2B workshop, March, Sao Paulo, Brazil.

Salo (2013). Supplier and customer roles at different stages of co-innovation. FGV B2B workshop, March, Sao Paulo, Brazil.

Salo (2012). Digital Natives’ Purchasing Behavior in Habbo Hotel. Presentation at the Australian and New Zealand Marketing Academy (Anzmac), Adelaide, Australia, December.

Salo. (2011). Harnessing the Power of Social Media in the Music Industry: A Finnish Case Study. Presentation at the 24th Bled eConference, June 12-15, Bled Slovenia.

Salo. (2011). Balancing strategies for managing digital bonds in business relationships. Presentation at the 5th Business Market Management Conference, 17-20 May, Tampere, Finland.

Salo, (2010). Digital Bonds in Business Relationships. Presentation at the Industrial Marketing and Purchasing (IMP) annual conference, 2-4 September, Budapest, Hungary.

Salo, (2010). Key B2B sales processes in service vs. non-service companies. Presentation at the 16th CBIM Annual Academic Workshop, 15-18 January, Puerto Rico, San Juan, USA.

Salo, J. (2009). Customer Experience Management with Social webs: A music industry case study. Presentation at the Global Conference on Business and Finance, 27-30 May, San Jose, Costa Rica.

Salo, J. (2009). Managing digital bonds in business relationships. Presentation at the 15th CBIM Annual Academic Workshop, 16-19 January, Atlanta, USA.

Salo, J. (2008). Advertising logics in mobile games: A conceptualization of mobile in-game advertising. Presentation at the Australian and New Zealand Marketing Academy (ANZMAC), Sydney, Australia, December 1-3, 2008.

Salo, J. (2008). Mobile games as advertising forums: Some preliminary insights and suggestions. Presentation at the 3rd Biennal Conference of the Academy of World Business, Marketing and Management, 14-17 July, Rio de Janeiro, Brazil.

Salo, J. (2008). Clarifying the terms launch and commercialization: Reflections from theory and practice. Presentation at the 37th European Marketing Academy (EMAC) annual international conference, 27-30 May, Brighton, UK.

Salo, J. (2008). Role of mobile technology in a buyer-supplier relationship: A case study from the steel industry. Presentation at the 14th CBIM/ISBM Annual Academic Workshop, 23-25 February, Tampa, USA.

Salo, J. (2007). Digital bond formation in long-term buyer-seller relationships. 23rd IMP Conference Exploiting the b-to-b knowledge network: new perspectives and core concepts, August 29 – September 1, Manchester, England.

Salo, J. (2007). Impediments to IT adoption in business relationships: Evidence from Australia and Finland. 23rd IMP Conference Exploiting the b-to-b knowledge network: new perspectives and core concepts, August 29 – September 1, Manchester, England.

Salo, J. (2007). New product innovation process: A case study from the metal manufacturing industry. 14th International Product Development Management Conference, Porto, Portugal, June 11-12, 2007.

Salo, J. (2007). Deployment of electronic commerce tools in the business-to-business services context. 18th Information Resources Management Association Conference, Vancouver, Canada, May 19-22, 2007.

Salo, J. (2007). The role firm’s existing knowledge base and critical customer feedback in the innovation process in the industrial market. Poster presentation at the European Marketing Academy (EMAC) 36th Annual international conference, Reykjavik, Island, May 22-25, 2007.

Salo, J. (2006). E-business Initiated Chance of Structure and Interaction Processes in Business Relationships. The 7th Management International Conference (MIC), Portoroz, Slovenia, November 23-25,

Salo, J. (2006). Coping with business relationships: Use of mobile solutions to improve inter-organizational business processes. Information Resources Management Association Conference, Washington DC, USA, May 21-24.

Salo, J, (2006). Managing Customer Relationships through Mobile Medium – Underlying Issues and Opportunities. Hawaii International Conference on System Sciences (HICSS-39), Kauai, Hawaii, USA, January 4-7, 2006.

Salo, J, (2005). Strategic net of mobile advertising a case study of actors and activities. The Australian and New Zealand Marketing Academy (ANZMAC), Perth, Australia, December 5-7, 2005.

Salo, J. (2005). A review of research illustrating the impacts of digitization on the buyer-seller relationships. Paper presented at the 21st Industrial Marketing and Purchasing (IMP) Conference, Rotterdam, Netherlands, September 1-3, 2005.

Salo, J. (2005). Business relationship digitization process: A conceptual framework. Paper presented at the 21st Industrial Marketing and Purchasing (IMP) Conference, Rotterdam, Netherlands, September 1-3, 2005.

Salo, J. (2004). The Impact of E-business on interaction within stable business relationships: A case study from Finland. Paper presented at 4th Annual Conference of the International Academy of E-Business in Atlantic City, New Jersey, March 28-31, 2004.

Salo, J. (2004). The Success Factors of Mobile Advertising Value Chain. Presented at 4th Annual Conference of the International Academy of E-Business in Atlantic City, New Jersey, March 28-31, 2004.

Salo, J. (2004). The Impact of E-Business on the Exchange Structure and Process within Stable Business Relationship: A Case Study from Finland. Paper presented at International Academy of Business and Economics in Las Vegas, USA, October, 17-20, 2004.

Salo, J. (2004). The E-Commerce Initiated Change of Structure and Process of Interaction within Business Relationships. A Case Study from Finnish Steel Industry. Paper presented at Western Business and Management Conference in Las Vegas USA, October 10-12, 2004.

Salo, J. (2003).  A Closer look at digitalization of business relationships.  Paper presented at the 19th IMP Conference in Lugano Switzerland, September, 2003.

Salo, J. (2003). Digitalization of business relationships”. Paper presented at the 19th IMP Conference in Lugano Switzerland, September, 2003.

Salo, J. (2003). Strained business relationships. Paper presented at the 19th IMP conference in Lugano Switzerland, September, 2003.

Salo, J. (2002). Digitalization of Business Relationships. ANZMAC 2002 Doctoral Colloquium presentation at the Melbourne, Australia, December 1, 2002.

Salo, J. (2002). Relationships in an Electronic Environment. Accepted conference paper presented at the ANZMAC 2002 conference in Melbourne, Australia, December 2-4, 2002.

Panel discussion member in international conferences

Salo, J. (2014). “Publishing at the international journals”. Panel discussion and presentation at the 13th IFIP conference on digital services and information intelligence I3E, 27-30 November, Sanya, Hainan, China.

Salo, J. (2012). Social commerce – Current status and future development. Organizing the panel discussion and presentation at the panel 25th Bled eConference, June 18-21, Bled, Slovenia.

Salo, J. (2011). Usage of social media in the Business Education at the Aalto University. Panel discussion and presentation at the 24th Bled eConference, June 12-15, Bled, Slovenia.

Salo, J. (2010). Meet the editors. Panel discussion and presentation at the twelfth Global Business and Technology Association (GBATA) Conference. July 5-9, in Mpumalanga South Africa.

alo, J. (2008). Mobile consumers. Panel discussion at the 11th Symposium on Wireless Personal Multimedia Communications, September 8-11, Saariselkä, Finland.

Salo, J. (2008). Addressing the B2B Global Challenge, panel discussion at the CBIM/ISBM Annual Academic Workshop, 23-25 February, Tampa, USA.

Presentations in international and domestic workshops, seminars and doctoral tutorials and meetings

Salo, J. (2014). Digital marketing trends and future research. Presentation at the Annual National Marketing Tutorial of Finland, Turku, October 23, 2014.

Salo, J. (2013). Online education. Presentation at the Online education – an European Perspective seminar at the Edith Cowan University, Perth, Australia.

Salo, J. (2010). Liiketoiminnan digitalisoituminen (Digitization of Business). Invitation to present by Offset Saarijärvi at the Graftec seminar in the Helsinki Fair Centre 24th September.

Salo, J. (2008). Mobile Technology Usage in Business Relationships. Presentation at the CEIT research project end seminar at the Dipoli, Helsinki University of Technology, May, 14.

Salo, J. (2005). The Digitization of Business Relationships. A case study from the steel processing industry. Doctoral research manuscript presented at the department of Marketing (University of Oulu) Research Seminar in Oulu, Finland, February 25, 2005.

Salo, J. (2005). The Digitization of Business Relationships. A case study from the steel processing industry. Doctoral research manuscript presented at FINNMARK Workshop on Marketing in Turku, June 6-7, 2005.

Salo, J. (2004). The Digitalization of Business Relationships – Conceptualizing the Phenomenon. Doctoral research proposal presented at the FINNMARK Workshop on Marketing in Vaasa, April 22-23, 2004.

Salo, J. (2004). The Digitization of Business Relationships. A case study from the steel industry Doctoral research manuscript presented at National Finnish Doctoral Tutorial in Marketing in Joensuu Finland, November 11-12, 2004.

Salo, J. (2003). Digitalization of business relationships. Doctoral research proposal resented at Research Workshop on Marketing organized by FINNMARK/KATAJA in Tampere April, 1-2, 2003.

Salo, J. (2003). The Management of Different Types of Exchanges: A Conceptual Preliminary Study”. Paper presented at the 13th Nordic Workshop on Interorganizational Research, Tuusulanjärvi.

Salo, J. (2002). Doctoral research proposal presented at the Australian and New Zealand Marketing Academy (ANZMAC) Doctoral Colloquium in Melbourne, Australia, November 30 – December 1 2002.